RibCrib
Make Every Rib Righteous and Keep Every Glass Full
We are honest with ourselves about what we do well and where we are struggling.
Everyone is welcome in our restaurants and we make sure that comes through.
Be good to each other. It’s really that simple.
We are always chasing the perfect rib!
We hire and develop a kitchen of craftsmen, not cooks.
Bret Chandler – Founder and Chairman
Bret founded RibCrib in 1992 with a smoker, five meats, and two sides. Once he started smokin’those ribs, Tulsans couldn’t get enough. As RibCrib has grown, he’s worked to build a team of passionate BBQ fanatics like himself that keep RibCrib’s culture alive and successful and keep RibCrib pointed in the right direction.
Seth Nimmo – Chief Financial Officer
Seth is another original. He’s been with us since we sold our first rack of ribs. Seth holds a bachelor’s degree in Business from Oklahoma State University. Thanks to his attention to detail and a knack for finding opportunity, he handles everything from site acquisition (the man can BARGAIN) to development to new restaurant openings.
Steve Wise – VP of Purchasing
Steve is one of the original RibCrib faithful. Since 1992, he’s kept us on track and on budget and he smokes one hell of a moist brisket. Steve’s done it all, from staffing to marketing to R&D and especially training the next generation of RibCrib.
ESTABLISHED AND
GROWING BRAND
BARBECUE IS BOOMING!
AND PEOPLE LOVE IT!
SITE LOCATION AND
DEVELOPMENT ASSISTANCE
BEST-IN-CLASS TRAINING IN
MANAGEMENT, OPERATIONS
& MARKETING
PROTECTED TERRITORIES
STRONG PURCHASING
POWER TO AVOID
OVER-PAYING FOR GOODS
OUR CRAVEABLE BBQ
CREATES RAVING
RIBCRIB FANS!
6 CLEARLY DEFINED REVENUE
STREAMS THAT GENERATE
STRONG UNIT ECONOMICS
MOUTH-WATERING
MARKETING MATERIALS!
FLEXIBLE REAL ESTATE
OPTIONS (FULL SERVICE/
COUNTER SERVICE)
ESTABLISHED AND
GROWING BRAND
BARBECUE IS BOOMING!
AND PEOPLE LOVE IT!
SITE LOCATION AND
DEVELOPMENT ASSISTANCE
BEST-IN-CLASS TRAINING IN
MANAGEMENT, OPERATIONS
& MARKETING
PROTECTED TERRITORIES
STRONG PURCHASING
POWER TO AVOID
OVER-PAYING FOR GOODS
OUR CRAVEABLE BBQ
CREATES RAVING
RIBCRIB FANS!
6 CLEARLY DEFINED REVENUE
STREAMS THAT GENERATE
STRONG UNIT ECONOMICS
MOUTH-WATERING
MARKETING MATERIALS!
FLEXIBLE REAL ESTATE
OPTIONS (FULL SERVICE/
COUNTER SERVICE)
Approximately 4,000 square feet
Investment range: $370K – $1.375MM
We consider factors such as size, signage, traffic patterns, visibility from roadways, parking spaces and outdoor seating in selecting any given site.
High-end retail centers with large retail anchor preferred
Free standing or end-cap
Traffic counts with minimum 20,000 VPD
Family friendly neighborhoods
Strong balance between daytime office and evening residential population
Excellent visibility and easy ingress/egress
Approximately 2,500 – 2,800 sq feet
Investment range: $250K – $750K
We consider factors such as size, signage, traffic patterns, visibility from roadways, parking spaces and outdoor seating in selecting any given site.
High-end retail centers with large retail anchor preferred
Free standing or end-cap
Drive-thru preferred
Traffic counts with minimum 20,000 VPD
Family-friendly neighborhoods
Strong balance between daytime office and evening residential population
Excellent visibility and easy ingress/egress
| Mid-Size Format (table service) AVERAGE ANNUAL NET SALES/UNIT (31 UNITS) 12-28-2015 TO 12-25-2017 |
Small Format (table service or counter service) AVERAGE ANNUAL NET SALES/UNIT (14 UNITS) 12-28-2015 TO 12-25-2017 |
|---|---|
|
Average Net Sales Average Unit EBITDA As A % OF NET SALES $1,720,745 $327,981 19.10% |
Average Net Sales Average Unit EBITDA As A % OF NET SALES $1,103,332 $204,135 18.5% |
|
Highest Unit Net Sales Highest Unit EBITDA As A % OF NET SALES $2,551,150 $593,484 27.2% |
Highest Unit Net Sales Highest Unit EBITDAR As A % OF NET SALES $1,458,433 $393,342 28.00% |
|
# of Units Better Than Average 19 of 31 |
# of Units Better Than Average 8 of 14 |
Restaurant experience is preferred, but not required. We’re looking for franchisees that have a track record of building successful, high-performing teams.
The RibCrib Management Training Program smokes any other program like it. With our 10-12 week program (may be less for experienced operators), we’ve trained over 450 managers; we graduate more than 30 new managers from our program each year.
You are not. We are always looking for experienced multi-unit developers to help us grow the RibCrib brand, however, development is dependent on territory and market availability.
We may have over 60 locations, but RibCrib started with a single smoker next to a shack and Bret’s love of mouthwatering ‘cue. That love is what made RibCrib successful; we look for people that share that love. It’s also what keeps our culture alive. BBQ is casual, fun, and generous. There’s something universal about great ribs and good times. At RibCrib, we work hard to ensure everyone is treated like family and nobody leaves hungry.
Absolutely. We offer protected territories to our franchisees so there is a systematic and planned development approach for each franchise group. There’s room for everybody.
Cost is dependent on the type of RibCrib restaurant you open; we have both a small format and mid-size format model. The development cost range is: Small Format (counter service or table service): $250K - $750K Mid-size Format (table service): $370K - $1.35MM
We’ve found it takes about a year for the first restaurant. Multi-unit developments vary in schedule, based on territory and the capability of the individual franchise group.
Any of our core or emerging markets are available for development (see Available Territories). For large area developers, we’ll be happy to discuss the development of future markets.
We understand BBQ and the culture that it creates. We love our brand and we invest in it. RibCrib delivers delicious food and a great experience every time. We go out of our way to make people feel welcome. Our concept includes a strong dine-in element (lunch and dinner), carryout, catering, and online ordering. Having a variety of revenue streams helps keep your restaurant profitable, and our time-tested, slow-smoked BBQ recipes keep your customers coming back.
